Just one month after Spotify acquired podcast platform Gimlet Media for a reported $230 million, the corporate’s staff have introduced their intention to unionize.
We’ve heard of great issues taking place after main acquisitions. But this one is a bit unusual — and taking place after Spotify spent practically a quarter billion on Gimlet.
As far as we all know, that is the primary identified case of unionization within the podcasting business. And a wierd flip of occasions following Spotify’s high-priced acquisition.
Gimlet’s workers consists of greater than 80 individuals, together with reporters, editors, hosts, producers and engineers. This is the group behind well-liked podcasts equivalent to ‘Reply All,’ and a majority of Gimlet’s staff have reportedly signed union playing cards.
They’ve additionally referred to as on Spotify to acknowledge the Writers Guild as their collective bargaining consultant.
In an announcement subsequently issued, the worker group insisted that Spotify’s acquisition of Gimlet proves that the corporate is not some fledgling startup. Instead, it’s now half of a giant company, and due to this, they need the protections a union can provide.
Gimlet’s staff are becoming a member of the Writers Guild of America, East (WGAE), however the union is not going to cowl sure varieties of staff, equivalent to managers, salespeople and people concerned with advertising. They will solely cowl editorial and branded staff.
But wait… isn’t Gimlet a part of Spotify now?
That was the entire level of the $230 million-plus acquisition. But after the deal was closed, Spotify indicated that Gimlet would stay an impartial entity, and the corporate will nonetheless preserve its present workplaces in Brooklyn, New York.
Spotify additional equated its relationship to Gimlet as being just like the connection Disney at present has with each Marvel Comics and Pixar. In essence, Gimlet will function as a studio underneath Spotify’s parentage.
Still, the introduction of a union raises some prickly questions. After all, if Gimlet editors are union, ought to Spotify playlist creators be union, as properly?
As a part of their official assertion, Gimlet’s workers indicated that, by way of collective bargaining, they're looking for a contract that gives various circumstances. These embody outlined wage bands, clear and constant descriptions of jobs, the means to pretty defend the mental property rights of staff, enter towards essential company choices in addition to clear and equitable insurance policies and procedures.
So far, Spotify has not responded to the information. Also, a spokesperson for Gimlet mentioned solely that the WGAE had despatched them a proper discover, which they intend to overview.